Client

Colgate

Year

2024

Services

Animation, Simulation, CGI, Look Dev

In November of 2024, Colgate reached out to Monster Box to produce a 3D OOH animation displayed at shopping malls, boulevards, and billboards in Hanoi and Ho Chi Minh City. I'm so lucky to have the chance to lead the team at Monster Box to create the animation and stunt video.

The project includes perspective mapping, freezing, ice, and cloth simulations to align with the "Max Fresh" concept of the product. The challenge is adapting this animation to over six aspect ratios in curved, angled, and flat formats.

CREDIT

Production. Monster Box

Art Direction. Liem Ngo

Lead Animation. Zyxel

3D Animation. Zyxel, Khuong Nguyen,

Sam Vu, Kiet Son

Packaging Modeling. Sam Vu

Transition Simulation. Zyxel

Ice Simulation. Khuong Nguyen, Sam Vu

Cloth Simulation. Zyxel

3D Environment. Zyxel, Kiet Son

Compositing. Liem Ngo